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  • Breeze through this Eid with Farah Talib Aziz

    Farah Talib Aziz hosted a private exhibition at her studio in Karachi for the viewing for her Eid Collection, which turned...

    Zohaib ShakeelJune 26, 2016
  • Akram bowls again

    J. Fragrances upped their game a notch by collaborating with legendary cricketer Wasim Akram. The launch of 414 – The Scent...

    Saba ChaudryJune 25, 2016
  • Jehan Ara Debuts this Eid

    Another player in the market; Jahanara’s debut unstitched Eid collection was launched in Lahore. The embroidered collection featured summery colour palettes...

    Saba ChaudryJune 24, 2016
  • HSY reaches out to the coast

    Following up on his expansion plan, Hassan Sheheryar Yasin recently opened the doors to his first ever store in Karachi at...

    Saba ChaudryMay 14, 2016
  • Cave Hombre Store Launch

    Cave Hombré has opened it’s doors for the working men of Karachi. The brand has been crafted on the basis of...

    Saba ChaudryMay 12, 2016
  • 8th Annual WIBCON

    The Pakistan Society for Training and Development hosted its eighth Annual Women in Business & Leadership Conference (WIBCON) at the Movenpick Hotel Karachi.

    Saba ChaudryFebruary 28, 2016
  • Fashion Pakistan Week Winter / Festive ’15 announced

    Another season, yet another fashion week; Fashion Pakistan Week Winter / Festive ’15 announced by the FP council promptly.

    Saba ChaudryNovember 6, 2015
  • #MeetupWithOrient

    Orient Premium Festival Collection 2015 “Pastel fresh buds and jeweled shades blended together in perfect harmony to forge an unmistakable style...

    Sadaf ChaudhryJune 14, 2015
  • BeechTree opens doors to it’s biggest outlet

    New store openings are all the rage lately on the Pakistani fashion scene and nobody wants to be left behind. Following...

    Saba ChaudryJune 1, 2015
  • Unlocking Inner Glow with Pond’s Pakistan

    Let’s embark on a journey to unlock Inner Glow with Pond’s Pakistan! Pond’s Pakistan has always been one of the leading...

    Saba ChaudryMay 27, 2015
  • Telenor Bridal Couture Week 2015

    The 10th edition of Telenor Bridal Couture Week 2015 has been announced by HUM Network and is scheduled to take place in...

    Saba ChaudryMay 26, 2015
  • 3 Bahadur – Movie Premiere

    Another first in the cinematic industry of Pakistan; 3 Bahadur is the first animated full length feature film. A joint production of...

    Saba ChaudryMay 25, 2015
  • Maybelline New York Pakistan – 100th birthday

    Maybelline New York Pakistan celebrated their 100th birthday in Karachi with an exclusive dinner party hosted for the fashion and beauty...

    Saba ChaudryMay 20, 2015
  • #DolmenMom – Making mothers feel special

    In a plethora of activities happening all over the city, country and the entire globe for celebration of Mother’s Day, Dolmen...

    Saba ChaudryMay 14, 2015
  • Karachi City of Lights Festival 2015

    Karachi City of Lights Festival is a commemoration of Karachi’s history through the avenues of art, design, film and photography. The...

    Saba ChaudryApril 29, 2015
  • PAS Awards 2015: Celebration of creativity

    On the night of 25th April 2015, Karachi witnessed the most awaited and biggest event of the year for both advertisers...

    Sadaf ChaudhryApril 26, 2015
  • Signature Kitchens launch by Interwood

    Interwood Mobel launched their Signature Kitchens line designed by acclaimed Italian architect Alfredo Zengario at their flagship store in Karachi.

    Saba ChaudryApril 24, 2015
  • SNL Flagship Store Launch

    It seems like Zamzama Mall is turning into a hotspot for designer stores, as one after another opens up. Sofia Naveed...

    Saba ChaudryApril 18, 2015
  • Deepak & Fahad Store Launch

    Designer duo Deepak and Fahad have opened the doors to their first  retail outlet situated in Zamzama Mall, Karachi.

    Saba ChaudryApril 10, 2015
  • LALA Textiles hosts Pre TFPW15 lunch

    One of the major Pakistani textile brand, LALA Textiles hosted an exclusive celebratory lunch for Telenor Fashion Pakistan Week 2015 in...

    Saba ChaudryApril 1, 2015