Pre-fall is upon us. One of William Shakespeare’s most notable literary works is The Midsummer Night’s Dream and...

Pre-fall is upon us. One of William Shakespeare’s most notable literary works is The Midsummer Night’s Dream and in it, there is a description of this time of the year;

“I know a bank where the wild thyme blows, Where oxlips and the nodding violet grows, Quite over-canopied with luscious woodbine, With sweet musk-roses and with eglantine.”

This season is truly a magical one where not just nature but its elements including humans indulge in joyous celebrations in honor of the bliss that descends upon Earth during this time.

As the world begins to embrace new colors, there is no reason why we might not do the same. Pre-fall is particularly festive for women especially in Pakistan and all else aside, no season is special unless there is an exquisite wardrobe to go with it. GulAhmed, like always, has acknowledged the desire for attires to suit every occasion. The brand has launched its Cambric Collection to entice the fashionista that lives within all of us.

Featuring 70+ designs in both 3-piece and 2-piece collections, the new array of clothing is made using cambric; a lightweight, pure cotton fabric that is woven to serve as an ideal option for the pre-fall season. It offers a smooth and soft texture that alludes exuberance while serving as a gorgeous fashion statement. The fabric enables a diverse range of designs to be carried on it with ease allowing GulAhmed to offer something for every eye.

The 2021 collection is a vibrant mix of striking designs both embroidered and digital prints that come in a variety of colors to work with any and all festivities. The hues and dyes that the collection features compliment the season in such an appropriate style, making them hard to resist. Just a scroll through the GulAhmed website gets a person captivated and mesmerized at the designs being offered.

The Pre-Fall Cambric ’21 Collection has as always introduced a refreshing myriad of choices for women. Suiting every occasion, at any time of the day, the designs offer combinations of grace and simplicity at the same time. From the palette of colors to the vivacious designs, GulAhmed has managed to strike an exquisite balance bringing out a perfect harmony of nature and its creations.

You need to get your hands on this elegant looking design in black with a printed dupatta. Perfect for that brunch look!

Oh so peachy! Flaunt this chic yet casual piece to complete your perfect date night look. Finish off the look with some statement earrings and a light-colored lip shade.

You’d look so dreamy in this! This alluring off-white piece with stylish hand-weaved lace on the cuffs is what will make you stand out at the party!

Blue is the new black! Scream in style in this blue cambric cotton printed suit.

Give off true ethnic vibes! Wear this tribal style three-piece suit to look trendy and hip.

The collection is available in more than 100 stores nationwide. Moreover, GulAhmed is offering free shipping all over Pakistan for orders over PKR 2,000 while overseas orders worth USD 300 or more also come with free shipping.

So, what are you waiting for? Head on to or your nearest stores today and prepare your wardrobe for one of the most exciting seasons of the year.

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